In a world where fast- fashion and overconsumption is the norm, it seemed not only counterintuitive but simply not innovative to create another clothing brand that contributed to the problem. Styled by Jo's goal has always been to ensure quality and bring about awareness and change to the issues that surround us. Each part of the process is intentionally environmentally conscious all the way from fabric sourcing, to pattern making, sewing, printing, styling, packaging, and shipping. All leftover materials and scraps are repurposed into other garments with almost no materials being discarded as "trash". (The clothes made from this recycled material will soon be posted for sale on a separate page of this website).